Getting people to Stop and Take Notice

I'm in Lake Tahoe with my family for Christmas break and the other day I took a long ride around the lake, which is astonishingly beautiful, to find a particular ski shop. On the way there I was looking at the beautiful scenery but then something caught my eye - a sign on a small building that said "Living Out Loud". I couldn't help but wonder what that was but I was going about 40 miles per hour and didn't want to slow down on that windy road. I made sure on my way back however to stop and take notice. It was a small company with the sign "Living Out Loud....www.livingoutloud.com". What a cool name for a company! I just loved that!! As soon as I got home I went on to my computer to check it out. To no surprise it is a coaching/motivational company and I am definitely going to look more into them when I return to NJ. This made me stop and think. It is so important to create those "Wow" moments. As busy as I was this Christmas season, I did stop and watch the West Jet Christmas miracle video a few times because I loved it. I stopped and noticed. I actually tear'ed up! If you haven't watched it yet, click here to see it! It also made me think of how many people stopped and took notice and had great conversations with us on the campaign trail this past fall, when Shelly Aberson of ANW Inc in Westfield designed a cool pack of gum with our campaign sign as a cover. If you haven't worked with Shelly you should check out her website at www.anwinc.com. The gum wasn't nearly as expensive as the West Jet video and it certainly wasn't as large as an effort as re-naming a company, but it was impactful. It made people stop and take notice. Now is the time for new strategies, new ideas and new creativity. There's a new year in front of us. A blank slate. Let's come up with at least one stop and take notice initiative.....I am starting to think already of mine!! Happy New Year!!

A Compassionate Leader

I just read this great article about being a compassionate leader and if you have the desire to be one, then you should look at your mom. How true! I'm at the age where a lot of my friends have kids in school full time and after years/decades of not working... they have a strong desire to re-enter the work force. Often they find its not that easy and often come to me for advice. This article gives credence to what I've always told them! There is no better career training than being a mom! Who else is better at multi-tasking, focusing on the issues, leading a crowd and getting results, day in and day out. Being a compassionate leader is critical in today's economy because top talent is in demand and employer loyalty is at an all time low. How often have we worked for someone who we would work weekends for....stay late on the friday before Memorial Day for.....take three airplane connections for....just because we didn't want to let them down and wanted to make them proud. Tom Anthony, this means you!! :) Here's the article. Take a quick read and tell me what you think! "Want to be a Compassionate Leader?"

Being Impulsive

Being impulsive has always served me well. I detest lingering over decisions, weighing all the pros and cons and doing analysis. Recently, however, this has bit me in the butt. In the middle of January, I bought a dog on an impulse. Within 48 hours I decided to get a dog, found one and brought it home. This has proven to be one of the most challenging experiences of my adult life. Having a new puppy with all of its associated responsiblities was more than I can ever imagine. It nearly brought me to the brink of a nervous breakdown. Today I started to reflect.......why have I been so impulsive my whole life? Springing into action is always a good thing. Not having a thought out plan first is usually not. I usually put alot of planning into my work and customer life. Why don't I do it with my personal life? Is this a characteristic of salespeople everywhere? Again after much reflection, I think it may be. Weigh in on this. Let me know if you think salespeople by nature are personally impuslive. Oh and by the way did I mention that I may be running for NJ Assembly. Something 48 hours ago that wasn't even on my radar? Let me know what you think about impulsiveness and sales techniques. Have a great March! Visit us at www.triplewinsales.com